Featured
13th July 2023
Personal Branding vs Social Exec Comms
Social Executive Communications (aka Social Exec Comms) and Personal Branding are two related concepts that focus on establishing and managing an individual's reputation and presence in the digital space. They are similar but have some important differences, so are not to be confused. Here’s a quick introduction to both, their differences, and why you’ll be hearing a lot more about them over the coming years.
W...
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24th August 2023
8 Exceptional B2B Event Tactics for Engaging Attendees
You’ve got people to attend your event. Well done! Now, how are you going to keep them engaged, give them an amazing experience and encourage them to share it with their friends and colleagues?
Here are 8 of our fa...
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13th July 2023
Personal Branding vs Social Exec Comms
Social Executive Communications (aka Social Exec Comms) and Personal Branding are two related concepts that focus on establishing and managing an individual’s reputation and presence in the digital space. They are ...
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1st June 2023
Thought-Leadership Ads: A Game-Changing Feature for B2B Marketers and Exec Comms
In the ever-evolving landscape of B2B social media, staying ahead of the curve is essential for brands looking to make a lasting impact. That’s why we were thrilled to hear LinkedIn announce an exciting new feature...
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18th May 2023
What is B2B Social Media Community Management?
B2B Social media community management is the process of using social media to build a strong and engaged community of customers, employees, and partners. This involves actively listening to your audience, responding to t...
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2nd May 2023
How Digital Activities Affect the Environment
We’ve been taught that ‘going paperless’ is a sustainable approach, yet as technology continues to evolve and we become more reliant, our digital footprint increases.
What is a digital footprint and how can thi...
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27th February 2023
Essential B2B Social Strategies for 2023: DigiConf Session 1 Key Takeaways
Obvious statement: Social media marketing is undergoing some pretty seismic changes at the moment.
We know, we know: “the sky is blue, grass is green…” Still, it’s hard to deny that social in 2022 has been pretty...
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16th September 2022
Crisis Management for B2B Social Media
‘Crisis’ is a scary word, literally meaning ‘a time of intense difficulty or danger’. In business terms, crisis means the threat of long-term damage to your company’s reputation, its operations, and its future ...
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15th June 2022
How to Maximise the Impact of your CEO on Social Media
Your C-suite and senior executives are potentially your company’s biggest assets on social media, as they have the knowledge, insight and credibility to engage your audiences. With high-value personal networks made up ...
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14th May 2022
B2B Social Media Podcast – Virtual Events & Live Streaming
It’s that time again! The latest episode of B2B Bites Back is out, and this time we were discussing Virtual Events & Live Streaming. In this episode of B2B Bites Back, Luke Brynley-Jones and Helen Sharpe talk us th...
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27th April 2022
5 Essential New Features to Include in Your LinkedIn Marketing Strategy
When it comes to professional networking and building B2B connections, LinkedIn is the place to be, with over 722 million users as of January 2022. But to get the most out of the platform, your business needs a caref...
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