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The Social Media Strategy Report 2021

Want to know the biggest trends in social marketing for 2021? 

As is the tradition at this time of year, OST’s teams of strategists, marketers, and creatives are pondering about the next 12 months, for the Social Media Strategy Report 2021. We’re looking at how different, if at all, our clients’ social strategies will be from those they had planned even last year.

If 2020 will forever be the year that threw out the baby, the bathwater, and every well-thought-out marketing plan out the window, then it’s fair to say that 2021 could be the year we reset to a new way of working and living across the board. Let’s make no bones about it, life is different from how it was before. People’s behaviors and daily routines, consumption habits, screen time, have all changed, therefore it’s likely your social media strategy will need to adapt also.

What does this mean for your social strategy?

Every year we compile a report that identifies and benchmarks the top social media strategy priorities for 2021. We’re inviting over 10,000 companies to share their plans – and we’re asking you to contribute yours.

The link above takes you to our survey – which takes less than 5 mins to complete. If you provide your answers, we’ll send you a copy of the full report when it’s published, before anyone else. We’ll also enter your name into a prize draw to receive a luxury, seasonal hamper. It’s been a tough year for everyone, and OST believes everybody deserves a bit of luxury.

Our Social Strategy 2020 edition covered the below topics in-depth

  • What’s new in social for 2020?
  • How should consumer brands work with influencers?
  • Developments in B2B influencer marketing
  • Instagram features to focus on
  • How to super-charge your video marketing
  • Switching your Google ad budget to Paid Social

There’s still time to fill out the survey – click here to benchmark your social media strategy for 2021

Fill out our social strategy survey to be a part.

Jeremy Taylor
Date: 17th November 2020
Category: Blog Social Media Strategy
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