Last year, we launched DigiConf, our first-ever B2B digital marketing conference. Like pretty much everything that was planned in 2020, DigiConf, which was originally planned to be an in-person event, had to be moved online. However, we ended up loving this format, as it gave us more opportunities for audience engagement, and the chance to get more people involved.
In fact, we learned so many lessons from having to quickly pivot to a virtual event, that we’re ready and raring to put them into practice for round 2: DigiConf 2021. Put the date in your calendars: Wednesday 21st April 2021.
What is DigiConf?
Now in its second year, DigiConf is OST’s own B2B marketing conference that aims to provide B2B digital marketers with a one-day update on the latest digital marketing strategies, ideas, and techniques. And a LOT has changed in the marketing world over the last 12 months.
From keeping up-to-date with changing expectations to staying ahead of the curve with new strategies, social media platforms, and marketing techniques, we’ll be sharing some industry know-how from a host of experts.
What’s on the agenda?
Once again, we have invited a team of the UK’s smartest B2B minds to share their tips for innovating and driving stronger results for 2021/22. Some familiar friends of DigiConf will be returning for the second year, with some fresh faces joining us to share their knowledge and insights.
The day will be focusing on 4 main themes of B2B marketing: Strategy, Tech and Data, Social and Paid, and Search and Creative. Following the format from our first DigiConf last year, each topic will be divided into presentations from our guest speakers, and panel discussions between our experts. This year, however, we’ll be adding the opportunity for you to get more involved in the discussion.
How do I attend?
DigiConf will be taking place online on Wednesday 21st April 2021. The day will start with an introduction from our Founder and Managing Director, Luke Brynley-Jones, and will carry on throughout the working day (with regular breaks, of course).
For more information on how to sign up, news on what will be happening on the day, and to catch up on last year’s sessions, head over to the DigiConf website.
For insights into last year’s discussions, and how to apply our learnings to your 2021 B2B marketing strategy, download our eBook.