How to get started with social media marketing [3-minute video guide]

How should we get started with social media marketing?

If this is a question you’re currently battling with, the video below may be the answer to your prayers.

It was filmed at the OST office in the Summer of 2016. Part of a ‘Small Business Heroes‘ feature run by Direct Line Insurance, our Managing Director, Luke Brynley-Jones, describes in simple terms how to create an effective social media strategy, including:

• Selecting your channels
• Creating a content calendar
• Creating innovative content
• Monitoring your progress
• Measuring KPIs

If you need any extra help getting started with social media marketing, please get in touch.