How should we get started with social media marketing?

If this is a question you’re currently battling with, the video below may be the answer to your prayers.

It was filmed at the OST office in the Summer of 2016. Part of a ‘Small Business Heroes‘ feature run by Direct Line Insurance, our Managing Director, Luke Brynley-Jones, describes in simple terms how to create an effective social media strategy, including:

  • Selecting your channels
  • Creating a content calendar
  • Creating innovative content
  • Monitoring your progress
  • Measuring KPIs

If you need any extra help getting started with social media marketing, please get in touch.

Luke Brynley-Jones

Founder and Managing Director at OST Marketing. Background in social media strategy, LinkedIn growth and B2B marketing, with over 20 years’ experience building online communities and advising global brands.

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