Video marketing
TikTok tips and tricks
You might see TikTok as the next big app for Gen Z to chase viral video stardom on, but it’s actually so much more than that. At a time when the social media algorithms are out in full force on Instagram, Facebook, YouTube, and Twitter limiting a brand’s reach left, right, and centre –  TikTok is...
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Video Marketing 101: Where to start when everyone else is already ahead
We’ve heard it all before, video marketing can enhance your social media. To name a few, videos are known to drive more engagement, accentuate your brand by showcasing a unique perspective into the company, and can serve as a great tool in educating your audience on new products.  So, when the rest of your competitors...
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How to super-charge your video marketing in 2020
This is the fifth chapter from our latest ebook on everything you need to know to create an effective social media marketing strategy. Sharing his knowledge of video marketing for 2020 is Account Manager, Freddie Bendall. He will explore the way in which to start using video in posts by reflecting on some of the...
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Byte logo
It looks like Vine, the 6-second video social network, is returning in 2019 as Byte. This is pretty big news for anyone in the social media industry, but brands should also pay very close attention. First, though, for those with short memories, why all the fuss about Vine? At it’s height, Vine was the most...
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video marketing
‘It ain’t what you do, it’s the way that you do it’ might be from a 1939 song, but for the social media marketer it certainly rings true. In my previous role with the University of Cambridge my aim was to improve not only what we were doing, but how we were doing it. With...
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