Blog

What does Instagram’s move away from a chronological feed mean for marketers?

Last week, Instagram announced that a major change was coming. This change is to introduce and algorithm-driven feed. In Instagram’s own words: “to improve your experience, your feed will soon be ordered to...
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Virtual Reality and Augmented Reality: The Effects On the Social Landscape (Part 1)

Augmented Reality… Virtual Reality… what even is real anymore? We have seen so many of these different terms being bounced around on newsfeeds everywhere but what are they? What functions...
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Twitter algorithm

3 reasons why Twitter’s timeline algorithm doesn’t change anything

Last week Twitter launched an algorithm to prioritise the ‘best’ Tweets at the top of each users timeline. This is controversial, but in reality changes very little. Here’s why… In...
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OST - Social Media Agency ideas

Our Social Times re-brands social media agency as OST

For the last 7 years we’ve been known as Our Social Times. Today, we’re re-branding and our Founder, Luke Brynley-Jones, is on hand to explain the change. From the start...
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Social Media News: Periscope on Twitter, Peach stumbles and who’s got Facebook Overlap?

Every week we’ll be sharing the latest social media news. This week we’ve got updates about Periscope, Facebook, Peach and Twitter. Enjoy!     Periscope is now viewable in your...
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private social media

Is social media really going private?

At the start of January I was asked by a brand to present a review of the top 10 leading trends in social media for 2016. This is the first...
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