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Cambridge B2B Huddle

If you’re in B2B and you’ve ever wondered where social media fits into your marketing strategy – you need to join The B2B Huddle.

This unique pop-up event in Cambridge promises to provide you with a deeper and more thorough understanding on how to successfully integrate social media into your marketing strategy, how to amplify your content and how to use social media as part of your lead generation programme.

Our inspirational speakers include Melanie Hunter, Head of Content and Creative at O2, Luke Brynley-Jones, Managing Director at OST, a specialist digital agency which runs global lead generation campaigns for B2B brands, and Claire Trévien from Passle, the innovative B2B blogging platform.

But this is a hand’s-on event. Be prepared to roll your sleeves up and get stuck into some practical exercises as we lead you through a structured process of creating your B2B social media and content marketing strategy. Every participant will leave with a completed strategy document in their hand.

The Huddle is free to attend, but limited to 30 participants. If you’d like to join us – please provide your details and we’ll be in touch.

passle

Huddle Partner

There are 30 trillion webpages on the Internet. Unsurprisingly, it is difficult for your page, or your website, to stand out. The key is to differentiate yourself by demonstrating your expertise in your niche. Passle solves this problem by enabling your experts to create and publish engaging content. See how it works.

Event details

  • Time: 8.30am – 1.30pm
  • Venue: Study Centre, The Moller Centre, Storey’s Way, Cambridge, CB3 0DE
  • Lunch and refreshments included
  • Free to attend

Melanie Hunter

Head of Content & Creative, O2

Melanie Hunter is a strategic marketer with 20 years experience in creative and commercial roles. For the past two years, she has been Head of Content & Creative for O2 (SMB) where she has shaken up the world of ‘Content Marketing’ and grounded it in strategic vision, clear objectives and developed a clear ROI model to underpin and support the wider marketing function.

Luke Brynley-Jones

Founder and Managing Director, OST

Luke is the founder and Managing Director of OST Marketing, the award-winning digital agency which provides social media and digital marketing services for brands such as Sun-Pat Peanut Butter and Gala Bingo, as well as B2B technology, financial and pharmaceutical brands.

Claire Trévien

Head of Content Marketing

Claire Trévien is the Head of Content Marketing at Passle. She was shortlisted as ‘Marketer of the Year’ in the CIM Marketing Excellence Awards 2016, and was recently ranked 46th most Influential Content Marketer globally by KPS Digital.