Category

Social media advertising
increase app downloads
You’ve invested time in designing your app, troubleshooting, and testing for bugs. You’re ready to change the world, you launch it, everything is live and then…nothing. No downloads. No buzz. Nothing. Having worked on app development, launch and promotion campaigns over the years, we have some experience of this feeling, so here are our top...
Read More
In 2015 LinkedIn launched Sponsored InMails, an exciting new opportunity for B2B marketers to reach prospects directly in their inbox. However, with a minimum spend of around $10,000 it was out of reach for a lot of businesses. If that applied to you, then there is good news! LinkedIn has now included Sponsored InMail in...
Read More
OST Marketing Team
Last week saw the long awaited results of the 2016 Cambridgeshire Digital Awards. I’m pleased to announce that OST scooped four fantastic awards – and also won the quiz! We entered work for some of our best known clients across a wide range of services, including social media, blogging, B2B content marketing and video animation....
Read More
social media video campaign
On World Mental Health Day this year OST Marketing ran a social media video campaign to  raise awareness of a free online therapy service.  Social media is not often associated positively with mental health issues, in fact it is frequently seen as fueling the stigma by facilitating bullying and anonymous negativity. With this in mind,...
Read More
Instagram top posts
After leaving marketers in the dark for years, Instagram Insights is to be rolled out in the coming weeks. This should finally shed some light on who is seeing your Instagram content and how they are engaging with it. From a business perspective, we expect Instagram Insights to help us to make a stronger case for...
Read More