Category

Instagram Marketing
video marketing
‘It ain’t what you do, it’s the way that you do it’ might be from a 1939 song, but for the social media marketer it certainly rings true. In my previous role with the University of Cambridge my aim was to improve not only what we were doing, but how we were doing it. With...
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At one point in time, the idea of taking a photo only for it to disappear in seconds would seem somewhat unusual and, for some, pointless. But with photo-sharing app Snapchat attracting a huge 166 million users, it’s hard to deny the idea has become enormously successful. So much of a success in fact, that Facebook owned Instagram has recently started...
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